PROGRAMME INFO
This three year program will enable students to develop critical understanding of expectations and requirements in music business and management environments by means of course work in business leadership and ethics, case studied and through distinguished guest lectures. The capstone project in this programme will focus on required and actual work environments especially on the key verticals required of music industry entrepreneurs and professionals.
MU223 LEARNING ACTIVITIES
A. Fundamental Music Studies (Semester 1-4):
| Music Copyright & Publishing | Record Production Management | Popular Music Studies | Principle of Advertising |
| Cost & Management Accounting | Introduction to Marketing | Introduction to Management | Music Business Seminar |
B. Core Studies (Semester 1-6):
| Music Copyright & Publishing | Record Production Management | Popular Music Studies | Principle of Advertising |
| Cost & Management Accounting | Introduction to Marketing | Introduction to Management | Music Business Seminar |
C. Industrial Training (Local or International)
MU223 CAREER PROSPECT
Upon completion of the program, graduates may find possible
employment in the music industry as a(n):
- Artist and Repertoire (A&R) Manager
- Music Event Manager
- Stage Manager
- Marketing Manager
- Booking Manager
- Talent Manager
- Social Media Content Manager
- Licensing Consultant
- Music Publisher
- Music Event Accountant
- Music Retailer/ Dealer
- Music Producer
- Music Administrator
- Music Director
- Music Educator
- Music Officer
- Music Goods and Services Manager
- Music Editor/ Writer/ Reviewer
- Public Relationship Officer
